How did it go? What went well? How could it have gone better?
As a group I think we were successful in the varied shots we took, we varied our locations which made our music video more interesting, we each played a role in the filming of our music video, the artist, director, camera guy. This was an advantage that we each played different roles and were good at different things because it meant that we worked well as a team, sharing equal amounts of work.
We kept on top of filming and organised ourself as a group. We used group chat so that we could keep in contact with each other and organise when we could all film together.
Filming went well. It was a different experience in comparison to filming for a film opening as we were able to be more creative with our shots, using a variety of angles, locations and settings. However something which could have gone better was one our first filming day we didn't get as many shots as we needed, we underestimated the amount of shots which would be needed in a music video. This meant that once we began editing we realised our mistake and had to go back to the location and further filming more shots. Although in the end we managed to get more shots, it was a minor inconvenience. However it is something that we learnt from.
From looking at our final product I think filming was successful, we kept the video interesting and used a varied amount of shots at different locations.
Sunday, 31 December 2017
Friday, 29 December 2017
Interview Research
Interviews can take place in many forms, official and unofficial.
James Cordan know for his show ' the late late show' also known for his casual interviews during carpool karaoke. It is important to keep interviews calm and casual so the artist is not stressed out and the audience can truly get a look at what the musician is really like.
James Cordan know for his show ' the late late show' also known for his casual interviews during carpool karaoke. It is important to keep interviews calm and casual so the artist is not stressed out and the audience can truly get a look at what the musician is really like.
Monday, 18 December 2017
Artist interview research
we researched some star interviews so that we coud understand what an interview entails and how to establish a star image when promoting an upcoming product.
Friday, 15 December 2017
Marketing
We have decided to use different strategies to market our audiences. Our main target audience is young adults, however we do not want to limit our audience to this.
Our main technique was the use of social media. We have Instagram, Twitter and YouTube accounts. This is important for gaining popularity, spreading the word of our new artist and keeping in contact with 'fans'. Social media is, most likely, the most important way to keep in contact with people in the world today and also the way that news spreads the fastest. This is why we thought that this was really important to have.
We researched many different music artists and found that very few (practically none) did not have all of the social media accounts and the majority of them were very active, posing several times a week.
we are also marketing through our merchandise. Our merchandise products include photographs of Isla as well as her logo. therefore, when fans buy and use these products, it will attract the attention of others and cause more people to learn about who Isla is.
We have also uploaded a video interview onto our website and this can increase Isla's popularity as people could come across and watch it on YouTube. We also have several magazine interviews and front cover features. This makes it impossible for anyone who buys these magazines to not know who Isla is.
Thursday, 14 December 2017
Billboard magazine cover feedback

Strengths
- Good cover photo
- Isla is the main focus
- Good aspect of red (links in with website, video and digipak)
- The photo looks like something you would see on the front of a Billboard magazine
Weaknesses
- You can't read some of the text because it is too small and the colour also makes it difficult.
- Needs more red
- The black text does not stand out
- Move the circular text box down and to the right slightly so that it does not block the photo as much
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